Candour

Owned asset optimisation

Or get it on:

Jonas Sickler joins Jack Chambers-Ward to discuss a new digital marketing strategy - owned asset optimisation.

Listen to this podcast if you want to know:

  • What is owned asset optimisation?
  • What are owned assets?
  • Are there different types of owned assets?
  • How do you optimise them?
  • What is reception marketing?
  • How do these strategies differ from “SEO” and “traditional digital marketing”?
  • What's the difference between the PESO vs MACH-6 models?

Sponsors:

⁠This week's podcast is sponsored by Wix Studio - the web platform built for agencies and enterprises.⁠⁠⁠ ⁠

⁠⁠⁠⁠This week's episode is also sponsored by AlsoAsked - the best way to access People Also Ask data at scale.⁠⁠⁠⁠

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