12.05.2025

68 min listen

With & Greg Finn

Season 4 Episode 19

Will SEO and Google Ads be killed by AI search engines?

Headshots of Greg Finn and Jack Chambers-Ward. Search with Candour 19.

Jack Chambers-Ward is joined by Greg Finn to discuss what the next five years will look like for PPC Google Ads, SEO, and digital marketing as a whole.

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01

Show overview

The pair discuss what the next five years will look like for PPC Google Ads, SEO, and digital marketing. Greg shares insights on the evolving landscape of AI in search, the growing integration of ads, and the importance of adapting to new trends and technologies. Jack and Greg also discuss how digital marketers should break out of niche silos and pay attention to the broader changes in the industry.

We also learn how much Greg loves revenge.

Spoiler: It's a lot.

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.