20.10.2025

61 min listen

With & Yordan Dimitrov

Season 4 Episode 41

Build your brand or get left behind

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Jack Chambers-Ward dives into the evolving world of SEO, AI, and branding with guest Yordan Dimitrov, SEO Manager at Reflect Digital.

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01

Show overview

Yordan and Jack discuss the importance of brand consistency, the role of LLMs (Large Language Models) like ChatGPT in shaping user experiences, and the pivotal strategies for maintaining visibility and relevance in an ever-changing digital landscape.

If you're curious about how AI is impacting SEO or want tips on optimising your brand’s digital presence, this episode is packed with valuable insights and recommendations.

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.