20.09.2026

102 min listen

With & Mel Barfield

Season 4 Episode 89

Building a personal brand (without being cringe)

Search with Candour Season 4 Episode 89 thumbnail featuring black-and-white portraits of Jack Chambers-Ward and Mel Barfield against a pink background. Text reads:

Jack Chambers-Ward hosts a crossover episode of Search With Candour with Mel Barfield from Indie Business Club, discussing personal branding through shared interests, authenticity, and community.

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01

Show overview

The conversation covers balancing personal brand with employed work, using hobbies (ranging from board games and films to music and cheese) to create relatable connections, and how small signals like presenting yourself authentically can create new connections.

Jack & Mel also discuss how who you work with affects your brand reputation and why being nerdy about the things you care about is so important.

02

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.