Digital PR vs buying links with Vince Nero

Vince shares research on link marketplaces, noting many sites have zero organic traffic and only a tiny fraction qualify as high-quality. With some top-tier paid placements averaging thousands of dollars per link, often rivalling or exceeding monthly digital PR retainers.

Vince and Jack also discuss relevancy vs authority, referral traffic and business impact, the growing value of brand mentions for AI visibility, and how creating owned, original assets and proprietary data can drive long-term coverage.

• Buzzstream⁠

• ⁠Buzzstream podcast⁠

• ⁠Follow Vince on LinkedIn⁠

• ⁠Vince’s previous episode