13.11.2023

40 min listen

With & Daniel Foley Carter

Season 2 Episode 95

Google helpful content and the shift away from traditional SEO with Daniel Foley Carter

SearchNorwich made its triumphant return last month so we thought we would bring you this fantastic talk from ⁠Daniel Foley Carter⁠.

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Show notes

This week, we're highlighting one of the fantastic talks from SearchNorwich 12. Daniel Foley Carter has been working in SEO since the days of Yahoo and Altavista and this talk was his first in almost 13 years!

In this episode, Daniel Foley discusses Google's definition of helpful content and how much SEO has changed in his 25+ years of experience. Daniel states that traditional SEO still works in some cases but in the next few years, the SERPs will go through a big shift, the likes of which the industry hasn't seen before.

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.