07.10.2024
71 min listen
With Jack Chambers-Ward & Giulia Panozzo
Season 3 Episode 40
How negativity bias affects the way we search
Giulia Panozzo joins Search With Candour to discuss the neuroscience behind negativity bias.
Play this episode
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Show notes
Giulia combines her knowledge of neuroscience and marketing to bring some fascinating neuromarketing insights to the podcast!
Why do negative headlines get more clicks than positive ones?
How does negativity bias affect the way we search?
Why does one piece of negative feedback standout in our minds?
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