19.02.2024
65 min listen
With Jack Chambers-Ward & Nate Matherson
Season 3 Episode 7
How to make your content uniquely helpful
Nate Matherson joins Jack Chambers-Ward to discuss how to make your content uniquely helpful in 2024.
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Show notes
Nate Matherson, CEO of Positional and host of the Optimize Podcast, joins Jack to discuss how to make your content helpful in 2024.
Topics discussed include:
How to stand out against AI-generated content
How to find unique data sources
Why you should include quotes from subject experts
How to demonstrate first-hand experience
Bring some personality and tone of voice to your writing
Targeting long-tail keywords
