How to use AI tools for SEO

Eric Hoover joins the Search With Candour podcast this week to discuss how to use AI for SEO.

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We’re finally talking about AI tools in detail and how to integrate AI into your SEO workflow.

Eric has recommendations for using AI and LLMs for keyword research, competitor analysis, content creation, ecommerce optimisation and how to optimise your content strategy to target AI Overviews.

Links and resources

Book recommendation: Unmasking AI by Dr Joy Buolamwini
AI in SEO, Treat it like a New Team Member
Human-AI collaboration in content creation
FeedGen AI
Ranch vs skyscraper SEO content strategies
Most people can’t identify AI-generated content

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.

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