09.12.2024

82 min listen

With & Will Slater

Season 3 Episode 49

The Power of Storytelling

Jack and Will - Search with Candour podcast Season 3 Episode 49

Join Jack Chambers-Ward as he discusses storytelling, copywriting, and content strategy with Will Slater, the creative content specialist at 43 Clicks North.

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Show notes

Will uses his experience as a writer and photographer to explain how even bad ideas lead to great ones, the importance of curiosity, and the intricacies of creating content that resonates emotionally with your audience.

Jack & Will explore how storytelling principles from novels, comics, and even music can enhance your marketing efforts. Plus, learn valuable tips for structuring your content, engaging specific audiences, and mastering the art of concise and impactful writing. This episode is packed with insights to help you create better content in 2024 and beyond.

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Mark Williams-Cook (holding Snoop the dog) and Jack Chambers-Ward standing together, smiling. Jack is wearing an Opeth t-shirt. They are a cool Scandinavian metal band, apparently.