What to do when you lose 95% of your traffic

A thumbnail image for a podcast or video episode on a pink background. Two men are pictured: Left: A man with short dark hair, wearing a black blazer over a black shirt, is smiling directly at the camera. Right: A man with a beard and dark, thick-rimmed glasses, also smiling, stands slightly behind and to the right of the first man. Large white and pink text overlay the image on the left side, reading:

Join Jack Chambers-Ward as he sits down with the award-winning brand consultant and designer Jacob Cass.

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Show overview

Jacob recounts the harrowing experience of losing 95% of his site traffic and the strategies he employed for recovery.

Jacob and Jack discuss practical brand-building exercises, the relevance of maintaining consistency across different platforms, and the indispensable tools and techniques to thrive in the ever-evolving world of SEO and digital marketing in 2025.

Whether you're a solopreneur or a seasoned business owner, this episode is packed with invaluable insights and actionable advice that can help you manoeuvre through the complexities of branding and SEO.

Follow Jacob

JUST Creative: https://justcreative.com/
LinkedIn: https://www.linkedin.com/in/jacobcass/
JUST Branding podcast: https://www.youtube.com/c/JUSTCreative
Brand Builders Alliance: https://joinbba.com/
Brand Builders Summit: https://brandbuilderssummit.com/⁠

Resources

⁠https://www.aiprm.com/en-gb/⁠
Poetry for Neandethals: ⁠https://www.explodingkittens.com/products/poetry-for-neanderthals⁠