30.03.2026
15 min read
By Tabby Farrar in Company updates
ERGs aren’t just for corporate giants (here’s why we built one)

At Candour, our team is made up of fewer than 30 people, but we’ve been facilitating a successful neurodiversity ERG for several years.
If you are aware of the concept of Employee Resource Groups (ERGs), you might be picturing global corporations with thousands of staff. They are set up to give people with specific identities or backgrounds – whether that's a group for people with disabilities, specific religions, or varying genders – a space to network, find support, and help steer the workplace culture.
But you don't need a massive headcount to build a supportive culture.
For us, it’s simply a practical, proven way to listen to our team, adapt how we work, and help all of our team thrive.
“An employee resource group (ERG) provides a safe space for people who share a particular characteristic, often connected with equality, diversity and inclusion (EDI). Often ERGs focus on providing a voice for an under-represented group.” – CIPD
Though they are still surprisingly unheard of in many industries, ERGs are not a new concept.
The facilitation of workplace groups that seek to improve inclusion, policy and process is thought to have started in the 1970s, when Xerox created its National Black Employee Caucus, with Hewlett-Packard then starting the first recorded ERG for LGBTQ+ employees in 1995.
Currently, it’s estimated that at least 90% of Fortune 500 companies have ERGs, and we find that ours is a straightforward way to champion different voices and skillsets across the team – if your organisation doesn’t have one yet, why not?
Why did we support a Neurodiversity ERG?
Resource groups’ most common functions – and the driving forces behind the adoption of an ERG at Candour – are improving team engagement, driving innovation, and fostering a more inclusive and empowering company culture.
Time-based businesses can create pressure on delivery teams, so it’s also important for us to dedicate meaningful activity to avoid the associated stress that often follows. Insights from our ERG allow us to manage our time in a way that’s best for everyone.
Increased engagement and feedback
You might think that feelings of isolation or loneliness only affect members of gargantuan international teams or remote workers. But when we considered implementing an ERG, an anonymous team survey I shared for insight told me that many of our colleagues thought they were the only person at Candour who ever struggled to complete their work unaided.
Candour ERG member“The ERG has given me a better understanding of my teammates and how they like/need to work, and how I can fit that around my own requirements.”
Teammates could see the outcome of each other’s efforts, but had no idea of the challenges they may have overcome to get there, or the support they’d had along the way – leading to feelings of being the odd one out, and of not wanting to address this feeling for fear of seeming unable to do the job.
By creating a ‘safe space’ for people to share worries and challenges together, we were able to immediately open the door for honest conversations and reassurance. Within these, we also carved out dedicated time to spot any recurring issues that could be resolved through procedural change.
From the very first ERG meeting at Candour, I wanted to make it clear that this was not just about those of us within the group talking to each other. It’s also an opportunity for teammates to feel heard by the company as a whole, voicing their views and suggestions in a welcoming environment where ideas can then be passed upstream to our directors, or shared with other teams in our weekly meetings. For us, it’s a critical part of building and maintaining the inclusive company culture we strive for.
Candour ERG member“Joining the ERG was quite literally life-changing for me. It made me realise I'm not just a bit weird or a rubbish human; my brain just works differently.”
A culture of empowerment, innovation and community
One of the biggest reasons I had for getting an ERG started at Candour was empowerment. It’s very easy, in a business of any size, for people with frustrations or challenges ahead of them to sit back and hope that leadership teams will figure everything out in their own silo. People may get as far as voicing something that isn’t working, but leave any thought about how to change things for the better to somebody else. When it comes to neurodiversity, what works for one person may not work for another – so how could we improve things for a range of people, without a range of people being involved?
I’m a big believer in the idea that it is through self-advocacy that confidence and motivation grow, but I also understand that not everyone is naturally wired up to stick their head above the parapet and lead change. If you have colleagues who have worked under managers with a ‘my way or the highway’ ethos, there can be a lot of fear to assuage and support to be given before those individuals feel secure enough to come forward with their own suggestions and ideas. And that’s exactly what an ERG is for.
By creating a community of people with shared experiences and actively encouraging those people to bring ideas around whichever topics matter most, you can help your team or teams to feel empowered. This, in turn, enables new innovations you may not consider when entire demographics within your organisation are keeping quiet out of anxiety or apathy.
Boosting recruitment and retention
Being a company that people actually want to work for, and stay working for, should be a goal for any employer. But in an era where 79% of UK workers report moderate-to-high workplace stress levels and 63% show signs of disengagement, it seems that many companies are still failing to engage in meaningful dialogues or tackle issues affecting team morale at their root.
Having an employee resource group – or multiple ERGs – is not only something that shows prospective job applicants that you care about your teams and are willing to dedicate time and resources to listening to them. It’s also a measure that makes it more likely people will stay in their roles with you, be it because they feel heard, respected and cared about, or because their role in an ERG helps to drive meaningful change that makes their working life – and that of their colleagues – easier, less stressful and more enjoyable day-to-day. After all, we didn’t get our Great Place to Work certification for nothing.
Jessica Bettis“The certification didn’t happen because we filled in a survey at the right moment – it’s a result of a long-term plan to make Candour a brilliant place to work.”
Candour’s Neurodiversity ERG
Our employee resource group meets for an hour once a month, with a video link as well as a meeting room booked to ensure attendance is accessible to all. The group collectively decides on any particular themes and topics they’d like to know more about, and attendees take it in turns to host a ~20-minute knowledge share at the start of the meet, followed by ~40 minutes of general discussion time and conversations on broader topics for the remainder.
Past topics have included ADHD, autism, PTSD, executive dysfunction, chronic anxiety, emotional regulation and stress resilience, among many others. From time-blindness to communication tips, we encourage each other to arrive at the group having thought about something we may have used to try and overcome a challenge, whether it did or didn’t work for us.
While knowledge shares are recorded for the wider team to play back if they are interested, general discussion time is not – what is discussed in the ERG is treated as a private conversation unless explicitly agreed. For example, if someone suggests a policy or process change, or flags a recurring issue they haven’t been able to overcome in their work, we may agree that this is something to be passed on to the leadership team. But someone discussing their personal health and wellbeing can rest assured that this will not be discussed elsewhere unless there is a genuine safeguarding concern, and group members agree to protect this privacy as part of their attendance.
Candour ERG member“I've gained a bunch of resources and knowledge that can actually work, a safe space to share thoughts, feelings and frustrations, plus a whole new respect for myself, and other neurodivergent folks.”
Understanding the impact
A 2025 survey by Radius Networks found that across more than 9,000 people at over 1,400 global brands, 99% of respondents believed employee groups and networks were having a positive impact on their organisation. 94% felt that those groups influenced change, and 93% said they contributed to a sense of belonging.
Our most recent ERG survey showed that 100% of attendees find the group useful for:
Informing company policies and culture
Giving them a sense of community and belonging
Supporting professional development and skill building
Supporting personal development and skill building
Offering general support and mentorship
For some companies that sell their time by the hour as we do, setting aside the equivalent of several days in saleable time for teammates to attend an ERG is something leadership may need to be persuaded of. So if you’re looking to understand the ROI of providing colleagues with this resource, consider things like:
How much does it cost you to recruit and train a new team member?
How much would it cost to secure third-party training on soft skills that teams can instead develop together through an ERG?
How much time are you currently losing to miscommunications and misunderstandings in your workflows that may be ironed out through the feedback loop these groups provide?
Though boosting morale and building community are key motivations for running an ERG, the reason we opted for a neurodiversity ERG in particular is that many issues with workflows, efficiency and profitability could be linked back to a need for more neurodivergence-friendly communication and planning styles.
Feedback from these meetings has driven a host of updates to the way that we work, saving us time on a varied list of regular client tasks and helping us to be more profitable as a result. It has also facilitated peer-to-peer training that is not only effective but also reduces pressure on managers while creating free-of-charge development opportunities for people across the business.
Candour ERG member“There’s a big focus on solutions and that there's help out there. I actually, for once, felt inspired that being a bit wonky in the brain or having survived horrible things, doesn't mean I'm not worthy of achieving cool things and that I can be just as valuable in a team.”
Starting your own employee resource group
Have a focus
For smaller organisations, ERGs are most likely to be successful when they’re tightly aligned with a clear need in the workforce.
Starting with a single, focused group rather than several at once can help to avoid overextending the time and resources you have available, so identify the most visible need and let that group serve as your pilot.
Establish interest and define your purpose
We used a short, anonymous survey to find out if people were interested in there being an ERG, and to explore the topics that might matter most to prospective attendees.
This was used as the foundation of a mission statement, explaining in simple terms what the goal of the group would be and how it would support the company’s values and goals, and this, in turn, was used to secure buy-in from directors.
Find a simple, clear structure
Whether monthly, fortnightly, every-other-month or some other regularity works for you, it’s important to consider how frequently you intend to meet and what you want the structure to be when you do.
We found that mixing our themed sessions with occasional ‘free-for-all’ chats works well, with any knowledge sharing done on an informal basis. Attendees may choose to prepare slides or other resources, but it’s not compulsory.
If they want to do this, they are given time to gather what they need, and anything presented is not put through the same stringent QA as a piece of client work – because it’s just for us.
Track your impact
There are simple metrics you can easily track to ensure that the impact of your efforts is measurable and your ERG continues to serve the intended purpose. Quarterly or six-monthly feedback surveys are invaluable. Recording the number of active members is a simple way to track ongoing interest, and you can review business outcomes as time goes on. For example, are attendees now hitting higher performance targets since joining or hearing from the group?
Running an ERG means happier teams, better results for your clients or customers, and increased opportunity to test and discover new innovations. If you haven’t already given one a go, perhaps now is the time to try.
You can find out more about what makes Candour a great place to work here, or if you’re interested in working with a team of creative and highly-engaged marketers, get in touch to find out more about how we can help.
